
Robert’s speeches are a rallying call, not a lecture. Audiences learn the power of culture, why AI initiatives stall, and — most importantly — what they personally can do about it the very next day. Robert shares inspiring stories and great techniques to create a thriving workplace immediately.
“Robert made every moment alive without an iota of boredom. He clearly displayed a mark of genius in his domain area.”
Vineet Potnis
Everyone is buying the technology. Almost no one is changing how people work — and that gap is where AI initiatives go to die.
Drawing on 15 years of culture work and his own hands-on AI building — including the voice agent that books his keynotes — Robert shows why adoption is a human-system problem, and how to design the goals, rules, scoreboards, and opt-in dynamics that turn AI anxiety into AI momentum.
Warren Buffett said there is one determining factor for successful brands: They delight their customers. Inspire your people to deliver outstanding service in this energized experience about surprise and delight.
Zappos became known for being the #1 Customer Service brand according to American Express customers. Zappos delivers a 90% NPS average (Net Promoter Score).
Learn the secrets of creating a great experience from Robert Richman, the Culture Strategist from Zappos.

“A lot of people who attended are still talking about you and asking how they can get in touch with you and your book…great job the experience was AWESOME and ACHIEVED!! Thanks so much for totally blowing my expectation clear out of the water!!”
Beena Patel
Toyota Financial Services
Culture Hacking is a way for anyone at any level to shift the culture. As Culture Strategist for Zappos.com and the manager of Zappos Insights, Robert learned how to create change fast by using the power of hacking for good and applying them to culture. Robert leaves the group with three high leverage tools that can be used immediately to create long-term change.
Audiences are excited to become culture hackers and often report making changes the very next day.
Engaged employees are productive, efficient, and have a great time. This means low turnover, and highly motivated employees you don’t have to micromanage. Values-based companies have employees who manage and motivate themselves.
Robert shares stories of the strength of the core values at Zappos.com (A company that became the #6 Best Place to Work in America and #1 in Customer Service), then shares the science behind why they work so well.
Change is the new normal. Entire industries are being disrupted. Simply having a great product and service does not guarantee market leadership. And employees who are simply doing a good job are no longer the standard for a world-class company.
In this talk Robert shares stories about disruption, and the principles behind it — then shows how they can be applied to your business in a counter-intuitive way.
“I was blown away. Robert’s insights and humor were so engaging, and I’ve already started thinking like a culture hacker. I realized the importance of leading by example, and I’m empowering my team to act as culture hackers.”