KEYNOTES

Inspiring stories, game-changing insights, and actionable content creates
an experience that lasts far beyond the speech.

Activate Your Culture

Robert’s speeches are a rallying call, not a lecture. Audiences learn the power of culture, why AI initiatives stall, and — most importantly — what they personally can do about it the very next day. Robert shares inspiring stories and great techniques to create a thriving workplace immediately.

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“Robert made every moment alive without an iota of boredom. He clearly displayed a mark of genius in his domain area.”

Vineet Potnis

AI Transformation Is a Culture Problem

Everyone is buying the technology. Almost no one is changing how people work — and that gap is where AI initiatives go to die.

Drawing on 15 years of culture work and his own hands-on AI building — including the voice agent that books his keynotes — Robert shows why adoption is a human-system problem, and how to design the goals, rules, scoreboards, and opt-in dynamics that turn AI anxiety into AI momentum.

IN THIS KEYNOTE, YOU’LL GET:
  • Why the bottleneck to AI value is culture — and the data that proves it.
  • The four properties every adoption effort needs: a clear goal, known rules, a visible score, and opt-in play.
  • Why mandated adoption creates compliance while voluntary adoption creates momentum.
  • Live proof: the AI voice agent that books Robert’s own business. Call it from the room.
  • What leaders should do before buying another platform.

SURPRISE AND DELIGHT YOUR CUSTOMERS AND EMPLOYEES

Warren Buffett said there is one determining factor for successful brands: They delight their customers. Inspire your people to deliver outstanding service in this energized experience about surprise and delight.

Zappos became known for being the #1 Customer Service brand according to American Express customers. Zappos delivers a 90% NPS average (Net Promoter Score).

Learn the secrets of creating a great experience from Robert Richman, the Culture Strategist from Zappos.

IN THIS KEYNOTE, YOU’LL GET:
  • A highly entertaining and engaging experience.
  • The principles of outstanding customer service.
  • Why customer complaints are gold.
  • How to create a culture of surprise and delight from within.
  • Key hacks to put to use, immediately.

“A lot of people who attended are still talking about you and asking how they can get in touch with you and your book…great job the experience was AWESOME and ACHIEVED!! Thanks so much for totally blowing my expectation clear out of the water!!”

Beena Patel

Toyota Financial Services

Culture Hacking

Culture Hacking is a way for anyone at any level to shift the culture. As Culture Strategist for Zappos.com and the manager of Zappos Insights, Robert learned how to create change fast by using the power of hacking for good and applying them to culture. Robert leaves the group with three high leverage tools that can be used immediately to create long-term change.

Audiences are excited to become culture hackers and often report making changes the very next day.

IN THIS KEYNOTE, YOU’LL GET:
  • How Hackers exploit networks, and what we can learn from them to shift the network of people.
  • Why it’s better to destroy what’s not working than to spend time and money on initiatives that may not work.
  • How to turn customer and employee complaints into innovation.
  • Prefabricated culture hacks based on years of testing.
  • Why standard feedback mechanisms don’t work, and how to hack them.
  • The secret to learning what it is that you don’t know that you don’t know.

Built for Growth: The Values Based Company

Engaged employees are productive, efficient, and have a great time. This means low turnover, and highly motivated employees you don’t have to micromanage. Values-based companies have employees who manage and motivate themselves.

Robert shares stories of the strength of the core values at Zappos.com (A company that became the #6 Best Place to Work in America and #1 in Customer Service), then shares the science behind why they work so well.

IN THIS KEYNOTE, YOU’LL GET:
  • Inspiring stories about how companies shifted their industries.
  • How to create stability in your organization, so that it’s safe to disrupt without jeopardizing the company.
  • Techniques for shaking up jobs and careers in a way that enlivens people and reinvigorates their passion.
  • A process for discovering and implementing values across the organization.

The Dynamics of Disruption

Change is the new normal. Entire industries are being disrupted. Simply having a great product and service does not guarantee market leadership. And employees who are simply doing a good job are no longer the standard for a world-class company.

In this talk Robert shares stories about disruption, and the principles behind it — then shows how they can be applied to your business in a counter-intuitive way.

IN THIS KEYNOTE, YOU’LL GET:
  • How the best organizations in the world keep their people inspired.
  • How to take the principles of online gaming and apply them to create the most engaging experience for employees.
  • What to look for in new employees and questions that will help you learn the truth immediately.
  • The #1 metric to measure culture and how one small shift can create massive engagement.

“I was blown away. Robert’s insights and humor were so engaging, and I’ve already started thinking like a culture hacker. I realized the importance of leading by example, and I’m empowering my team to act as culture hackers.”

Suzanne Sully-Pniewski
Lowe’s Store Manager, Buffalo, NY
Lowe's
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